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Anti-Viral Frequently Asked Questions
(Only available in New Zealand)

Kleenex Anti-Viral Tissue – Commonly Asked Questions

What Cold and Flu Viruses* do Kleenex Anti-Viral Tissues kill?

Kleenex Anti-Viral Tissues kill Rhinoviruses Type 1A and 2 (rhinoviruses are the leading cause of the common cold); Influenza A and Influenza B (causes of the flu); and Respiratory Syncytial Virus (RSV, the leading cause of lower respiratory infection in children).

How long do Kleenex Anti-Viral Tissues take to kill Cold and Flu Viruses*?

Kleenex Anti-Viral Tissues have been clinically proven to kill 99% of cold and flu viruses* captured in the tissue within 15 minutes.

What are the ingredients in the Kleenex Anti-Viral Tissues?

The Kleenex Anti-Viral tissue middle layer features an anti-viral formula made from citric acid and sodium lauryl sulphate – two common, everyday household ingredients.

Do viruses have to hit the blue dots to be effective?

No. The virus is killed when it hits any part of the middle layer. The blue dots provide a visual reminder that the tissue you are using is a Kleenex Anti-Viral Tissue. Kleenex Anti-Viral tissues are the only facial tissues that have a treated middle layer that kills cold and flu viruses* in the tissue.

Are Kleenex Anti-Viral Tissues gentle enough for my child’s sensitive skin?

Yes. Kleenex Anti-Viral Tissues are gentle enough to be used by the entire family at any time of year. The super premium 3-ply tissue has a special formula on the outer layer for added softness. In fact, consumers sampling Kleenex Anti-Viral Tissues gave it high marks for softness and reported no more irritation than from using regular tissues.

Can I use Kleenex Anti-Viral Tissues as a hand wipe or to disinfect the phone, computer or other hard surfaces?

Kleenex Anti-Viral Tissues are not a surface cleanser; they are designed to be used exclusively as a facial tissue. The middle layer’s anti-viral ingredients are effective in killing cold and flu viruses* in the tissue when used to catch a sneeze or cough or wipe a runny nose. It is not recommended as a surface wipe.

Can I reuse Kleenex Anti-Viral Tissues?

Kleenex Anti-Viral Tissues are a disposable tissue designed to be used once and thrown away. However, nearly everyone can imagine a situation where they may not be able to throw away a tissue immediately (movie, car, etc.). In fact, 74% of consumers surveyed identified situations where they would hold on to a used tissue. Because Kleenex Anti-Viral Tissues kill 99% of cold and flu viruses* in the tissue, you can feel comfortable holding onto an anti-viral tissue until it can be disposed of properly.

What is the difference between a virus and bacteria?

Bacteria and viruses are both germs. Bacteria cause infections such as sore throats, ear infections, cavities and pneumonia. Viruses can cause colds, flu, chicken pox, measles and many other diseases. There are “good bacteria” and “bad bacteria” but there are almost no “good viruses.” Viruses and bacteria are very different from each other and can require different products to kill them.

Will Kleenex Anti-Viral Tissues kill both viruses and bacteria?

Kleenex Anti-Viral Tissues are a facial tissue product and are designed to kill common cold and flu viruses* that are expelled into the tissue from a runny nose, a cough or a sneeze. Therefore, this product was not tested against bacteria.

Will Kleenex Anti-Viral Tissues cure the common cold or the flu?

No, Kleenex Anti-Viral Tissues do not cure the common cold or the flu. They kill 99% of cold & flu viruses* in the tissue before they spread.

Do anti-bacterial products kill cold and flu viruses?

No. Anti-bacterial soaps and cleansers alone do not kill cold and flu viruses, although these products can kill the bacteria that can lead to a host of other illnesses including strep and gastrointestinal infections.

What kind of testing was done on this product to determine if it is safe?

Kimberly-Clark has performed extensive testing on this product to ensure its safety to the consumer. The TGA has reviewed these results of our testing and has registered the product for use as directed.

You can feel comfortable knowing this product contains common ingredients that are used every day in households. This product is regulated because of the claims made on the package.

This product has been clinically tested to ensure it does not cause any adverse reaction to a consumer’s eyes or skin when used as directed.

How are viruses spread?

Viruses are easily spread through personal contact. When an infected person sneezes, coughs or even speaks, microscopic droplets containing a virus can be expelled. These droplets can infect others when transferred via contact (e.g., hands, doorknobs, etc.) and subsequently absorbed through the eyes, nose or mouth. Active viruses can remain living outside a body for up to 48 hours or more if moisture is present.


* Virucidal Against

  • Influenza A and B (causes of the flu);
  • Rhinoviruses Type 1A and 2 (Rhinoviruses are the leading cause of the common cold); and
  • Respiratory Syncytial Virus (RSV – leading cause of lower respiratory infection in children).

Kills 99% of Cold and Flu Viruses in the tissue within 15 minutes.